Quote for
Rebranding 
NEXPLORE

February 2024

Hello NEXPLORE

Dear Sir or Madam
Dear Mr. Barnscheidt

Thank you for your interest in working with unterstrich studio to redesign the corporate design NEXPLORE. We would be delighted to work with you to develop a new brand identity for NEXPLORE. You will receive a brief introduction to our design collective as well as access to a corresponding quotation.

Yours sincerely

Dominik Krüger & Etienne Wagner
Owners unterstrich studio 

Purposeful Design Meets Unforgettable Brand Identities

Reinventing and rediscovering — with exceptional design and outstanding execution for maximum individuality. This extends to businesses of all sizes, products, and services, both on paper and, especially, in the digital realm.

We assist Brands and Companies from the initial strategy discussion to the launch or relaunch. We’re not just a design agency, web agency, creative agency, or advertising agency. We’re a dynamic collective. Decision-making is streamlined in our environment. Creativity, strategy, and content remain at the core, handled with profound design expertise, healthy idealism, and technical precision for interactive experiences. We are unterstrich studio, committed to delivering exceptional design experiences.

Unterstrich studio thrives on core services in concept and design. To provide you with everything you need, we tap into a diverse team of freelancers and our partner network. For your project, we can handpick individuals perfectly aligned with your objectives. This approach allows us to offer a wide spectrum of services.

Sustaining Momentum

At unterstrich, our commitment goes beyond crafting appearances. We provide direct and prompt support to our clients, prioritizing the cultivation of enduring relationships. The consistency with which we work on projects results in holistic solutions. This ability has earned us several prestigious awards in the past.
Awards:
Basic Design Concept for Nexplore Rebranding

Elevating Your Identity

The new Nexplore Corporate Design envisions a fusion of the company’s identity with the unique offerings of consultancy, products, and solutions. It resonates equally in both corporate and product environments. A transformative approach will redefine the logo, rectifying the current functionality issues such as the line width, to ensure it translates well into various settings. Additionally, we'll explore a modular system that serves as the cornerstone for crafting individual representations of each unit, ensuring adaptability across 

Visual Unity and Distinction

With sustainability and hi-tech themes at its core, the redesigned logo and key visual elements will reflect the company's commitment to innovation. We'll develop software icons and favicons that correspond directly to the key visual, ensuring seamless integration across web, products, and app store platforms, with consideration for adaptability.

In terms of typography, we'll ensure that the chosen fonts not only align with the overall visual language but also work seamlessly in digital applications, providing a consistent user experience across all touchpoints.

Media Narratives

Through the integration of these elements, we aim to create a visually unified and distinctive brand identity for Nexplore that captures its essence, resonates with its audience, and sets it apart in the competitive market.

We anticipate delving deeper into these aspects during our collaborative workshops, ensuring that your brand seamlessly aligns with our design expertise while meeting your specific requirements and objectives.

Inspiration

We curated inspirational moodboards as a visual representation of our design philosophy and to convey our vision for Nexplore's future identity. 
Alleima
◦ Successful transformation from a parent brand
◦ Technological leadership, sustainability initiatives
◦ The use of storytelling
◦ A versatile visual toolbox
Vindmark
◦ Carry complex concepts with simplicity
◦ Central theme in the graphic language
◦ Clear reference to the industry
Norstat
◦ Emphasis on "Know your world"
◦ Implementation across touchpoints
◦ Clear and cohesive brand strategy
PhotonDelta
◦ Aligning visual identity with mission and values
◦ Powerful symbol representing light refraction
◦ Dynamic visual language
◦ Every element reflects cohesion and purpose
The showcased projects exemplifie consistent branding, serving as an inspirational reference for our vision to deliver a cohesive and impactful rebranding solution tailored to Nexplore's identity and objectives.

Charting the Future

NEXPLORE Rebranding Project Timeline
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